India, June 28th, 2023: – Radio City, India’s leading FM radio station, proudly announces the launch of its on-air musical IP “Music Fest.” The two-month-long musical odyssey embarked this month and is set to captivate listeners every Friday from 8pm to 9pm. This grand celebration of music brings nation’s top artists for an unforgettable and harmonious experience. Leading the symphony in Radio City Music Fest’s thrilling premiere on 16th June, talented singer Akhil Sachdeva mesmerized the airwaves with his chart-topping hits and melodious voice, leaving listeners yearning for more. The excitement continues as Radio City had sensational music artist, Ankit Tiwari on-air on 23rd June from 8pm to 9pm.
The inaugural season of Radio City Music Fest is a breathtaking nine-week long journey featuring an unmatched lineup of musical maestros, including renowned singers Akhil Sachdeva, Ankit Tiwari, Jasleen Royal, Stebin Ben, Meet Bros and others. Each Friday, one stunning artist will dazzle the audiences with enchanting performance, culminating in exclusive one-hour jamming session providing listeners an opportunity to experience pulsating rhythms and soul-stirring melodies.
Mr. Kartik Kalla, Chief Creative Officer, Radio City said, “Music has an extraordinary ability to unite people, deeply impact them and create vibrant sense of community. With the launch of Radio City Music Fest, we have curated a platform that harnesses a magical power of music, uniting the nation’s most celebrated artists for an extraordinary musical extravaganza. Prepare to be captivated, inspired, and thoroughly entertained with these outstanding jamming performances.”
Indian Playback Singer, Ankit Tiwari shared his experience, “As music is my true passion, it was an absolute delight to be a part of Radio City’s new show Music Fest. I would like to thank Radio City for inviting me to their station and giving me a chance to engage with my fans through a soulful musical one hour jamming session. Radio City Music Fest is an interesting new show which aims to provide an unforgettable musical experience to the listeners by inviting the renowned artists of the music industry.”
Radio City Music Fest aims to enhance brand awareness, foster loyalty, and engage with large set of audiences across diverse markets. The musical on-air IP promises to create lasting memories and provide an exceptional platform for collaboration among artists. Along with spellbinding performances, it also aims to provide unparalleled sponsorship opportunities to brands in amplifying their presence and associate with extraordinary performers.