India 7th November 2022: – One of the most well-known names in the BFSI industry NK Purohit, has joined SBI Securities as Chief Business Officer With N K Purohit at the helm of affairs, SBI Securities aims to achieve a leadership position in its chosen market segment, leveraging technology, lineage and reach of State Bank of India’s 22,000+ branches across India reaching 124 crore people.

NK Purohit - SBI Securities - Chief Business Officer

He will be responsible for SBI Securities business with its largest physical presence having 800 crores+ revenues, a customer base of around 3 million and an employee base of 10,000+ to deliver scale and growth by leveraging technology to transform SBI Securities into a Financial Supermarket.

N K Purohit has a rich experience of more than 23 years with cutting-edge digital practices to connect business and technology, where he has contributed immensely in the field of Sales, Revenue, Asset Product Distribution, Strategy, Analytics, Product development, Technology, Customer Experience and Digital Transformation.

NK Purohit has the distinction of being amongst the select few end-to-end business leaders who has experience across physical, digital and phygital companies. He has managed the physical channel business at HDFC bank and spearheaded the digital transformation and distribution business at Angel broking and HDFC securities and managed technology with IIFL.

The phrase “digital transformation” has been part of NK Purohit’s business lexicon for many years and he has been instrumental in heading some critical digital transformation projects in his previous stints, contributing significantly to the overall business and revenue growth for organisations. He is expert in transforming physical businesses into phygital/digital native businesses thus delivering exponential growth for organisations.

NK Purohit is a futurist, digital transformist, multiple award winner and a keynote speaker where he shares his vision to help organizations understand the business dynamics and adopt digital transformation for rapid scale up.

His expertise on the future of technology, business trends and digital transformation to uncover and capture the full value of technology and innovation to radically transform business for scaling up have made him a go to resource among top companies, media and market experts.

N K Purohit has done his B. Tech. (Electrical) and MBA in Marketing and Finance from IIT, Delhi, and also has certifications in “Digital Transformation for Financial Services” from Copenhagen Business School, Denmark. He was recently awarded as “Chief Digital Officer, Chief Technology Officer of the Year 2022”, besides a couple more awards for Best use of AI and ML in BFSI and Most Admired Professional in BFSI by World Leadership Council.

NK Purohit is particularly well known for his thought leadership in digital workplace, enterprise IT, customer experience, agile methods, and digital transformation.