August, 29, 2022: Today, Reliance Industries went live on Koo, conducting their 45th Annual General Meeting. Making Koo the only other home-grown platform on which they have gone live for the first time. Reliance Industries started their account on Koo on Aug 8 2022 and have been posting corporate updates regularly since then.
Multi-lingual social media platform – Koo – has rolled out ‘Live’ feature to a select few accounts. This will enable creators to reach out to a wide range of audience that spans across length and breadth of India. There are 7,500+ eminent accounts on Koo, including top Industrialists and corporate accounts.
Being an inclusive platform built around a language-first approach, Koo has a diverse demographic of users. There are several product features on Koo that enable companies like Reliance to reach out to a wide range of audience who are native language speakers and essentially also exclusively on platforms like Koo.
Aprameya Radhakrishna, CEO & Co-Founder of Koo said, “Reliance group is the largest Indian multinational conglomerate, among the top employers with customers spanning across India. It’s a moment of pride to have Reliance Industries go live on the Koo platform for their 45th Annual General Meeting (AGM). It is exciting for Koo users, some of whom are also stakeholders of companies like Reliance Industries, to hear regularly and in a timely way from the company directly. Given the nature of language diversity in India, it’s becoming increasingly important for companies to communicate to users in multiple native languages. Koo seamlessly enables this for all companies today. I’m sure many other brands and corporations will follow suit.”
As an inclusive platform, Koo champions digital freedom of expression, encouraging users to share their thoughts and opinions in a language of their choice. Since its inception in March 2020, Koo has seen extensive adoption from across India, including by leading brands like Amul, Punjab National Bank, HDFC, Yahoo India, among others which is reflected in its downloads of 45 million.