India, 6th September 2023: Leading Lifestyle and Décor brand Nestasia, today announced its exciting foray into a new category with the launch of an exquisite premium bed linen collection. This marks a significant step for Nestasia as it continues to reshape the way individuals connect with their living spaces, showcasing an unwavering commitment to excellence, creativity, and design.

Constructed with utmost attention to detail, these quilted bedcovers and pillow covers are intended to transform bedrooms into tranquil havens that reflect individual styles. The collection features a diverse range of elegant designs, from timeless classics to contemporary embroidered patterns, catering to a variety of aesthetic preferences. Crafted from pure high quality 100% cotton with a thread count of 300, these sets ensure smooth, soft, skin-friendly, breathable surfaces. The bedcovers are quilted to increase longevity and durability, while the 80 gsm interlining adds thickness and comfort increasing its utility across seasons. The collection features a diverse range of embroidered designs with contemporary patterns that will add a touch of modern elegance to the bedrooms. The continuous contour lines of the pattern are inspired by nature and mankind and draw inspiration from motifs like leaves, birds, and human faces. The bedcover and cushion sets are available in neutral colours to complement a variety of room colours and designs. Notably, this luxurious collection remains accessible to all, embracing the essence of refined comfort at an affordable value.

Talking about the launch, Aditi Murarka, Co-Founder of Nestasia, said, “The new line of bed linen is a fine mix of all our three values of Quality, Utility and beauty. With this, we are introducing a new dimension of comfort and style that effortlessly aligns with personal aesthetics, to truly Make Home Special. This collection is meticulously crafted with intricate detailing by our in-house team of artisans, drawing inspiration from nature and contemporary art to transform bedrooms into relaxing havens for home lovers to unwind.”